Ever feel like your UGC videos sound too forced or robotic? Brands don’t want actors—they want relatable, conversational content that feels like a friend’s recommendation.

Here’s a simple structure you can follow to keep it natural:


HOOK: Grab attention in the first 3 seconds.
👉 “You’re not gonna believe what this serum did to my skin in 3 days…”

PROBLEM: Share the issue you were facing.
👉 “I’ve been dealing with stubborn dryness and nothing was helping.”

SOLUTION: Introduce the product.
👉 “Then I tried this—it’s lightweight, super hydrating, and didn’t break me out.”

RESULTS: Describe the change.
👉 “My skin felt so soft by the third day, and even my makeup looked smoother.”

CTA: End with a casual call to action.
👉 “If you’ve got dry skin like me, I definitely recommend trying it.”

🎯 Keep it under 60 seconds. Talk like you’re FaceTiming a friend. That’s the magic formula.


Want help creating a standout UGC portfolio or pitching to brands? You know where to find me. 😉

Previous
Previous

Next
Next